It’s a specialized sales training program designed for real estate wholesalers and acquisition/disposition specialists. The goal is to help you master the art of handling objections and tough conversations, which are critical for closing deals and building long-term trust.

With years of hands-on experience in real estate investing, wholesaling, and coaching, The Profit Playbook has helped hundreds of wholesalers improve their close rates, overcome objections, and build consistent revenue. Steven Barry and his team specialize in training that’s rooted in real-world sales conversations — not theory.

Because if you're not hearing objections, you're not closing. Objections are the gateway to trust and truth — and truth is what leads to the deal. Our experience shows that mastering these moments is what separates the amateurs from the pros.

Most programs teach you how to "overcome" objections. This one teaches you how to embrace them. It's built around real-world wholesaling objections, rooted in psychology, and reinforced with practice-driven learning.